Comments on: How Small Businesses Can Use Social Media to Build Customer Loyalty http://hip-shots.com/2009/08/28/relationship-marketing/social-media-customer-loyalty/ Quick tips for business success Wed, 09 Nov 2011 07:02:53 +0000 hourly 1 http://wordpress.org/?v=3.3.1 By: Alan Underkofler http://hip-shots.com/2009/08/28/relationship-marketing/social-media-customer-loyalty/comment-page-1/#comment-257 Alan Underkofler Mon, 07 Sep 2009 02:51:13 +0000 http://hip-shots.com/?p=2654#comment-257 I really enjoyed reading your post. The concept of "good customers expect to be rewarded" is missed by many companies large and small. And it's really not just about good customers... All customers expect to be rewarded, appreciated, and acknowledged. This does not have to be a huge task and Social Media allows you to take a simple step to acknowledge your customers publicly. I don't believe this should be the only step in your appreciation process but I would highly suggest including it! I really enjoyed reading your post. The concept of “good customers expect to be rewarded” is missed by many companies large and small. And it’s really not just about good customers… All customers expect to be rewarded, appreciated, and acknowledged. This does not have to be a huge task and Social Media allows you to take a simple step to acknowledge your customers publicly. I don’t believe this should be the only step in your appreciation process but I would highly suggest including it!

]]> By: Twitter Trackbacks for How Small Businesses Can Use Social Media to Build Customer Loyalty [hip-shots.com] on Topsy.com http://hip-shots.com/2009/08/28/relationship-marketing/social-media-customer-loyalty/comment-page-1/#comment-256 Twitter Trackbacks for How Small Businesses Can Use Social Media to Build Customer Loyalty [hip-shots.com] on Topsy.com Sat, 29 Aug 2009 19:56:06 +0000 http://hip-shots.com/?p=2654#comment-256 [...] How Small Businesses Can Use Social Media to Build Customer Loyalty hip-shots.com/2009/08/28/relationship-marketing/social-media-customer-loyalty – view page – cached Customer loyalty is a key aspect of sustained, profitable growth. Spending valuable resources to acquire new customers just to replace the customers who have — From the page [...]

[...] How Small Businesses Can Use Social Media to Build Customer Loyalty hip-shots.com/2009/08/28/relationship-marketing/social-media-customer-loyalty – view page – cached Customer loyalty is a key aspect of sustained, profitable growth. Spending valuable resources to acquire new customers just to replace the customers who have — From the page [...]

]]> By: Scott Townsend http://hip-shots.com/2009/08/28/relationship-marketing/social-media-customer-loyalty/comment-page-1/#comment-255 Scott Townsend Fri, 28 Aug 2009 20:40:10 +0000 http://hip-shots.com/?p=2654#comment-255 Some great points here. We are a small business that believes we can add value by being the go-to people where linen and uniforms are concerned by providing info through various social media channels. Small businesses are always trying to differentiate themselves and compete on levels other than price. Social media gives you the ability to demonstrate (video), educate (blog) and relate (Twitter). I liked how you emphasized the "corporate" relationship vs. personal relationship businesses have with their customers. Some great points here. We are a small business that believes we can add value by being the go-to people where linen and uniforms are concerned by providing info through various social media channels. Small businesses are always trying to differentiate themselves and compete on levels other than price. Social media gives you the ability to demonstrate (video), educate (blog) and relate (Twitter).

I liked how you emphasized the “corporate” relationship vs. personal relationship businesses have with their customers.

]]>