November 5, 2008
An esteemed colleague asked the question, “Why are so many ads so ugly?” Why indeed. I ask the question, “Why are so many ads hard to understand? And why do I have to decipher what I’m suppose to do or think?” Images tell, copy sells. The game Simon Says is a classic example of human [...]
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September 4, 2008
I enjoy Mad Men, the TV show about an ad agency in the 60s. I don’t enjoy it because it’s an accurate representation of advertising in the time period, it’s not, and no I wasn’t working then. I enjoy it because of the sometimes harsh light it shines on contemporary attitudes. Have we really progressed [...]
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