Business Relationships

What the Three Pigs Can Teach Us
About Writing Recommendations

January 7, 2009

The Three Little Pigs of nursery rhyme fame can teach us a lot about writing  recommendations. Specifically, the third little pig knew that a building without structure was destined to fail. A solid structure allows your recommendation to stand up to pressure; what are you recommending, what information is needed to understand the recommendation, why [...]

Read the full article →

Hiring an Ad Agency – 4 Quick Tips

December 19, 2008

We are involved in two new business pitches right now so I thought I would share some quick tips on hiring an ad agency. Hip Shot Don’t — it’s usually easier and cheaper to ask the incumbent for a meaningful plan to address your concerns. Meet with agency management, give them a fair chance to [...]

Read the full article →

Are You an Active Listener?

December 12, 2008

Effective listening is an important part of business success. Listening is something we do all the time, take for granted actually, but the ROI from “active listening” can be tremendous. How you listen to colleagues, to customers, to yourself is key. Are you just there or is listening a conscious activity? When you listen to [...]

Read the full article →