Posts tagged as:

Relationship Marketing Principles

Effective Marketing – a Positive Sum Equation

July 9, 2010

Business often thinks about marketing as a zero sum effort. “You pay me this much and I will give you equal value in return.” Well, to be effective, marketing needs to be positive sum. “You pay me this much and I will give you equal value and this much more in return.” This is a [...]

Read the full article →

Customer Marketing – Good Customers Expect to be Rewarded

February 5, 2010

It always comes down to customer marketing. Big business or small, your customers are your present and your future. How can you use customer marketing to keep them coming back and buying more?

Read the full article →

5 Priorities for Customer Marketing in a Challenging Economy

October 19, 2009

I had the opportunity last week to present Customer Marketing in a Challenging Economy to the

Read the full article →

← Previous Entries

Advertising Best Customers Business Relationships Business Strategy Creativity CRM Customer Experience Customer Marketing Customer Relationship Management Customer Relationship Marketing Customers Direct Marketing Effective Advertising Employee Management Growth Heavy Users Innovation leadership Management Marketing Marketing Strategy Marketing Tactics Online Advertising Online Marketing Relationship Marketing Relationship Marketing Principles Selling Social Media SOHO Marketing Staff Development Talent Team Building Team Work Website Strategy Writing

WP Cumulus Flash tag cloud by Roy Tanck and Luke Morton requires Flash Player 9 or better.