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Team Work

Being Wrong – Innovation from the Outside In

July 15, 2009

I’ve learned a behavior that really helps me find business innovation. Try putting your ego aside and accept, in fact, assume you don’t have the answer. Doing this allows you to listen without prejudice and carefully consider what is being said, rather than putting your mental energy into defending your opinion. By assuming that you [...]

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Loyal Customers and Loyal Employees – Two Peas in a Pod

July 9, 2009

We write about customer loyalty and how to use marketing to affect customer relationships a lot but there is another way to influence customer loyalty: your employees. Employees are on the front line with customers and how they feel about your company, about the work they are doing, has a profound impact on the message [...]

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To Find Innovation be a Conductor

June 25, 2009

Business innovation is a right-brain activity. Scary stuff for all you left brain folks but I’m afraid it’s true. But don’t worry. We all have right-brain capabilities. Daniel Pink writes about this in A Whole New Mind. All you need to do is isolate the left brain to take it out of the mix and [...]

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