Team Work

Should B to B Marketing Support Sales?

October 22, 2009

Last week I presented some thoughts on Customer Marketing to the BMA Product Marketing Round Table in Silicon Valley. It was a good group with lots of questions. If you live in the Bay Area I recommend you attend future events. One area of interest in the Q&A was the relationship between the Sales and [...]

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What Conductors Can Teach Us About Leadership

September 14, 2009

Effective leadership is important but it’s also hard. There isn’t a right or a wrong way to do it. It’s personal. I’ve seen many styles and almost all have a place. It depends on the situation and the personalities of the leader and those being led. In general, I’ve observed two leadership styles in business [...]

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Being Wrong – Innovation from the Outside In

July 15, 2009

I’ve learned a behavior that really helps me find business innovation. Try putting your ego aside and accept, in fact, assume you don’t have the answer. Doing this allows you to listen without prejudice and carefully consider what is being said, rather than putting your mental energy into defending your opinion. By assuming that you [...]

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