January 7, 2009 The Three Little Pigs of nursery rhyme fame can teach us a lot about writing recommendations. Specifically, the third little pig knew that a building without structure was destined to fail. A solid structure allows your recommendation to stand up to pressure; what are you recommending, what information is needed to understand the recommendation, why [...]
Read the full article → January 5, 2009 Effective presentations, presentations that sell have three things in common: A clear over arching message or Thread of Steel; Slides that make one point, that answer the “So What?” question; and An understanding that the audience is buying what you are selling not the PowerPoint presentation. Use these tips to help you write your next [...]
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